{"title":"Bleach","description":"","products":[{"product_id":"farmavita-life-blue-bleach-sachet-30g","title":"Farmavita Life Blue Bleach Sachet 30g","description":"\u003cp\u003eA vibrant and captivating blonde is not a fairy tale but a reality for those women who choose to lighten their hair, fulfilling their cherished dream with the help of bleaching powder from the experts at Farmavita.\u003c\/p\u003e\n\u003cp\u003eThis powder has established itself in the finest beauty salons worldwide as a flawless product that neither crystallizes nor swells when mixed. Thanks to its soothing ingredients, your locks are well-protected from the damaging effects of hydrogen peroxide. The powder ensures gentle hydration, healthy shine, and strength for your hair. 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The low-dust formula reduces mess and ensures safer handling, making it perfect for highlights, balayage, or full hair bleaching. It lifts hair effectively while preserving strength and minimizing breakage.\u003c\/p\u003e\n\u003cul data-start=\"1419\" data-end=\"1583\"\u003e\n\u003cli data-start=\"1419\" data-end=\"1445\"\u003e\n\u003cp data-start=\"1421\" data-end=\"1445\"\u003e\u003cstrong data-start=\"1421\" data-end=\"1431\"\u003eSizes:\u003c\/strong\u003e 100g \u0026amp; 500g\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1446\" data-end=\"1476\"\u003e\n\u003cp data-start=\"1448\" data-end=\"1476\"\u003eProfessional salon use\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1477\" data-end=\"1524\"\u003e\n\u003cp data-start=\"1479\" data-end=\"1524\"\u003eLow dust for a cleaner, safer workspace\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1525\" data-end=\"1554\"\u003e\n\u003cp data-start=\"1527\" data-end=\"1554\"\u003eConsistent, even lift\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1555\" data-end=\"1583\"\u003e\n\u003cp data-start=\"1557\" data-end=\"1583\"\u003eGentle on all hair types\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"1585\" data-end=\"1733\"\u003eTrusted by professional stylists, this white powder bleach guarantees smooth mixing, controlled application, and salon-quality results every time.\u003c\/p\u003e","brand":"Excel GS Ltd","offers":[{"title":"100g","offer_id":55777615806849,"sku":"GS_01463","price":2.99,"currency_code":"GBP","in_stock":true},{"title":"500g","offer_id":55777615839617,"sku":"GS_00503","price":8.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0510\/8072\/4674\/files\/25.png?v=1780935242"},{"product_id":"purified-water-5-litre","title":"Purified Water – 5 Litre","description":"\u003cp data-start=\"902\" data-end=\"933\"\u003e\u003cstrong data-start=\"905\" data-end=\"933\"\u003ePurified Water – 5 Litre\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"935\" data-end=\"1177\"\u003eHigh-quality purified water suitable for a wide range of professional salon applications. 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Finally use to remove left over colour more gently. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e(3 levels of lift) 500ml Bottle \u003c\/span\u003e\u003c\/p\u003e","brand":"ITELY","offers":[{"title":"Default Title","offer_id":55778106802561,"sku":"615","price":17.9,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0510\/8072\/4674\/files\/5.Sunlightoil_LR.jpg?v=1780942701"},{"product_id":"vario-blond-white","title":"Igora Vario Blond Super Plus White Powder Lightener 450gr","description":"\u003cdiv class=\"product attribute overview\"\u003e\n\u003cdiv class=\"value\"\u003e\n\u003cp\u003eDelivering up to 8 levels of lift and precise neutralisation, IGORA VARIO BLOND SUPER PLUS Powder Lightener is a high-performance lightening powder that features integrated FibreBond Technology. This reinforces bonds within the hair fibre to reduce hair breakage during and after processing – no bonding additive needed! Use IGORA VARIO BLOND with IGORA ROYAL Oil Developer (3%, 6% or 9%*).\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-add-form\"\u003e\u003cform data-product-sku=\"96726\" action=\"https:\/\/www.salonsdirect.com\/checkout\/cart\/add\/uenc\/aHR0cHM6Ly93d3cuc2Fsb25zZGlyZWN0LmNvbS9zY2h3YXJ6a29wZi1pZ29yYS12YXJpby1ibG9uZC1wb3dkZXItbGlnaHRlbmVyLXN1cGVyLXBsdXMtNDUwZw%2C%2C\/product\/37504\/\" method=\"post\" id=\"product_addtocart_form\" novalidate=\"novalidate\"\u003e\n\u003cdiv class=\"product-options-bottom\"\u003e\n\u003cdiv class=\"box-tocart\"\u003e\n\u003cdiv class=\"fieldset\"\u003e\n\u003cdiv class=\"field qty\"\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/form\u003e\u003c\/div\u003e","brand":"Schwarzkopf","offers":[{"title":"Default Title","offer_id":55778211234177,"sku":"2242114","price":16.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0510\/8072\/4674\/files\/819310_0_a18766bc-1414-4ae8-b1be-ff1ea96fcedc.jpg?v=1780943814"},{"product_id":"vario-blond-blue","title":"Igora Vario Blond Plus Blue Powder Lightener 450gr","description":"\u003cp\u003eDelivering up to 7 levels of lift and precise neutralisation, IGORA VARIO BLOND PLUS Powder Lightener is a high-performance lightening powder that features integrated FibreBond Technology. This reinforces bonds within the hair fibre to reduce hair breakage during and after processing – no bonding additive needed! Use IGORA VARIO BLOND with IGORA ROYAL Oil Developer (3%, 6% or 9%*).\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"IGORA","offers":[{"title":"Default Title","offer_id":55778214674817,"sku":"2909831","price":14.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0510\/8072\/4674\/files\/819309_0_a4ef75ab-e010-40f0-b34b-5d8136fadea6.jpg?v=1780943913"},{"product_id":"oh-my-blonde-clay-blonde-400gr","title":"Oh My Blonde Clay Blonde Bleach 400gr","description":"\u003cdiv class=\"ProductSection\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"ProductSection__Content collapse show\" id=\"productDescription\" data-mce-fragment=\"1\"\u003e\n\u003cp data-mce-fragment=\"1\"\u003eOh My Blonde Clay Blonde 400g is an ultra compact bleach is the ideal consistency to be used for freehand techniques with no foils required. Use Clay blonde for that perfect balayage and blended out blondes. The clay dries to form a barrier as you work. (lifts 6 levels) 400gram bag.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"ITELY","offers":[{"title":"Default Title","offer_id":55778271691137,"sku":"5446","price":18.75,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0510\/8072\/4674\/files\/3.Clayblonde.jpg?v=1780944806"}],"url":"https:\/\/musandco.com\/collections\/bleach.oembed?page=2","provider":"Mus \u0026 Co Hair and Beauty Suppliers","version":"1.0","type":"link"}