{"product_id":"asp-elixir-hair-color-grey","title":"ASP Affinage Elixir Permanent Colour 100ml - Gothic Series","description":"\u003ch4\u003eASP ELIXIR Gothic Greys\u003c\/h4\u003e\n\u003cp\u003e\u003cstrong\u003eFormerly branded INFINITI\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eGive your clients the ultimate, elegant grey with the\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003eASP Gothic\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eseries - a luxurious, vegan-friendly permanent hair colour collection with more than 90% naturally-derived ingredients, obtained from sustainable and renewable sources.\u003c\/p\u003e\n\u003cp\u003eASP ELIXIR Gothic Greys offer 4 deposit-only shades with no lift action, designed for use on natural white\/grey hair or pre-lightened hair to a very light base (not suitable for use on yellow tones). Gothic Greys can also be mixed with regular \u003cstrong\u003eASP hair colour\u003c\/strong\u003e natural shades (.0) to create cool, natural colour results.\u003c\/p\u003e\n\u003cp\u003eNext generation GPS-TECnology™ precisely directs colour to the optimum location within the cortex, giving ELIXIR incredible coverage and lasting power, while advanced Anti-Fade Technology with UV filters effectively combat colour fade.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eELIXIR hair colour\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eboasts an ultra-low ammonia formula - from just 0.2% once mixed with A.S.P Crème Developer - for optimum scalp comfort. The improved, high viscosity formula ensures better adhesion to the hair and improved penetration of color molecules for maximum white hair coverage.\u003c\/p\u003e\n\u003cp\u003eEnriched with Shea Butter and Argan Oil, the sulphate-free conditioning emulsion base helps to protect the hair during colouring services, revealing unrivalled suppleness, shine, and colour intensity.\u003c\/p\u003e\n\u003cp\u003eKey features:\u003c\/p\u003e\n\u003cp\u003e- Vegan hair dye.\u003cbr\u003e- Over 90% naturally-derived ingredients.\u003cbr\u003e- No lift, deposit-only colour for very light hair.\u003cbr\u003e- Ultra-low ammonia.\u003cbr\u003e- Exceptional condition and shine.\u003cbr\u003e- Advanced anti-fade technology and UV filters.\u003cbr\u003e- Sustainable and fully-recyclable packaging: tubes made from 95% post consumer recycled material and cartons from fully-biodegradable cardboard.\u003c\/p\u003e","brand":"Elixir","offers":[{"title":"2\/0X Very Dark Brown","offer_id":55777633206657,"sku":"ASP-ELX-EG-2.0X","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"3\/0X Dark Brown","offer_id":55777633239425,"sku":"ASP-ELX-EG-3.0X","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"4\/0X Medium Brown","offer_id":55777633272193,"sku":"ASP-ELX-EG-4.0X","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"5\/0X Light Brown","offer_id":55777633304961,"sku":"ASP-ELX-EG-5.0X","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"6\/0X Dark Blonde","offer_id":55777633337729,"sku":"ASP-ELX-EG-6.0X","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"7\/0X Medium Blonde","offer_id":55777633370497,"sku":"ASP-ELX-EG-7.0X","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"8\/0X Light Blonde","offer_id":55777633403265,"sku":"ASP-ELX-EG-8.0X","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"9\/0X Very Light Blonde","offer_id":55777633436033,"sku":"ASP-ELX-EG-9.0X","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"4\/036X Café Noir","offer_id":55777633468801,"sku":"ASP-ELX-4.036X","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"5\/76X Cranberry","offer_id":55777633501569,"sku":"ASP-ELX-5.76X","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"6\/66X Fire Red","offer_id":55777633534337,"sku":"ASP-ELX-6.66X","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"6\/036X Dark Chocolate","offer_id":55777633567105,"sku":"ASP-ELX-6.036X","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"7\/43X Medium Copper Golden Blonde","offer_id":55777633599873,"sku":"ASP-ELX-7.43X","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"8\/035X Cappuccino","offer_id":55777633632641,"sku":"ASP-ELX-8.035X","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"8\/32X Light Sandy Beige Blonde","offer_id":55777633665409,"sku":"ASP-ELX-8.32X","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"9\/24X Softest Taupe","offer_id":55777633698177,"sku":"ASP-ELX-9.24X","price":7.29,"currency_code":"GBP","in_stock":true},{"title":"9\/02X Soft Violet Blonde","offer_id":55777633730945,"sku":"ASP-ELX-9.02X","price":7.29,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0510\/8072\/4674\/files\/a-s-p-affinage-elixir-elixir-permanent-colour-gothic-series-100ml-p30695-50544_image.jpg?v=1780935432","url":"https:\/\/musandco.com\/products\/asp-elixir-hair-color-grey","provider":"Mus \u0026 Co Hair and Beauty Suppliers","version":"1.0","type":"link"}